This section covers how to position your rental in the market, craft compliant ads, and set a competitive rent that aligns with local laws and tenant expectations. Includes pricing strategy, ad placement tips, and Fair Housing compliance for marketing.
Planning upgrades between tenants? You don’t have to wait until the last inspection to advertise. Learn how to market mid-renovation safely, highlight improvements, and stay compliant with Berkeley rental rules. Continue Reading
Vacancy dragging on? It may not be the rent. Today’s renters expect bright photos, modern touches, and clear, compliant ads. Learn which affordable upgrades and marketing tweaks make the biggest impact — and why some units linger while others lease fast. Continue Reading
New laws and Berkeley’s RSO set strict rules for deposits, pricing, and lease terms. Learn how to advertise consistently, stay within deposit caps, and avoid pitfalls when negotiating rent with prospective tenants. Continue Reading
Learn how to attract more qualified applicants—faster. This hands-on session walks you through Intellirent’s marketing tools to help your listings stand out across dozens of platforms. Whether you're new to online leasing or ready to level up your strategy, this is where to start. Continue Reading
Don’t let a flood of inquiries become a fair housing liability. This article outlines the do’s and don’ts of responding to rental applicants, booking showings, and keeping your process consistent, legal, and manageable. Continue Reading
A beginners guide for Berkeley Rental Housing Providers Continue Reading
Step-by-step guidance for using BPOA’s Change in Terms form to raise rent on certain non–rent-controlled units, like single-family homes, condos, and new construction. Covers notice periods, lawful use, and limits under Berkeley’s Just Cause protections. Continue Reading
"How Should I Price My Rental?" Members often ask us how much they should charge for rent. While it's a natural question, it's important to understand that we cannot provide specific rental pricing or share what other members are charging. That could be considered collusion, which is illegal under... Continue Reading
Use this guide before posting your rental listing! Continue Reading
Whether your unit is fully covered, partially covered, or exempt, it’s important to understand how rent reductions affect your legal rights and your ability to adjust rent in the future. Continue Reading
Learn when and how you can legally raise the rent in Berkeley. This guide explains notice requirements, lawful rent ceilings, and which rules apply to fully covered, partially covered, and exempt units in 2025. Continue Reading
An overview of Measure BB's impact on RUBS and utility billing rules for fully covered units. Continue Reading
